VAS Poolform & Steelfixing – SEO
November 6, 2017Case Study - SEO
Sydney Civil Celebrant - SEO
Our Results
- 50% increase in new visitors to the website over the last 12 months
- Increase in organic traffic of 85% over the last 2 years
- 10% increase in time spent on the site by customers, and 9.6 decrease in overall bounce rate
How We Did It
We started working with Fiona back in 2014, initially by setting up and optimising her Google My Business Page for SEO (adding keywords and reviews, building citations on other sites etc). We helped to educate her about the SEO process, and convinced her just how smart a move this would be for her business. This was followed by crafting a completely new website to give her an improved online presence, and legitimacy in the eyes of both customers and search engines.
From there, we set out to get Fiona more business online and help optimise her website through SEO. She was concerned about high bounce rates (viewers who left the site after viewing a single page), but by looking at the raw data we were able to address this. Through a content strategy of regular blogging we managed to create content that was highly relevant to the user, and bounce rate numbers went down. The result? More leads, and increased revenue!
I am very happy with my website and the SEO is really hitting it’s mark right when I needed it. I’ve been averaging between 1 and 3 enquiries a day and made a booking everyday in January = income of $18000 compared to last year when my rankings dropped and I had hardly any!!!
